Aha! The endgame is revealed! 40% transfer bonus to Avios

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American Express is like Citi ThankYou points and Chase Ultimate Rewards in being called a “convertible” currency.  The reason for that is that one of the most valuable uses of those points is that you can transfer them to a variety of airline, hotel and other travel partners.

I’ve transferred American Express Membership Rewards points to Air Canada before to get around the close-in booking fee that United charges.

Last week, American Express upped their regular transfer bonus to British Airways and Iberia.  Whereas before it was 1000 Membership Rewards to 800 Avios, now it is 1:1 (technically 250:250), restoring the ratio to where it was a few years ago, and putting it on par with the 1:1 ratio between Chase and British Airways.  Live and Let’s Fly…